Treasure our food!!!

I created this design from a mixing emotion due to various events of our world nowadays. As everyone knows, fuel , not just in VietNam, but on the whole world, has had its price increased surprisingly lately. Also there is a serious shortage of food occurring in many countries. Value of everything has been changed dramatically these day, and thanks to that i realized some thing, simple, but important.




The message is simple: "Rice is gold". This message is answered automatically in viewer's brain without difficulty after seeing the hidden text "What is gold", which is also easy to figure out. The pictures are cropped carefully for them to fit with each other perfectly. Furthermore, light is adjusted with much efforts to give out a golden radiance from the rice. It's just like the hand is holding gold, not just rice. I just want to emphasize the importance of every single drop of rice in this unstable era.

Really, i expected more from this design, but i can't find any better way to express the feeling as well as the message. Anyone has an idea of how to give better typography or where to put more text which will support the design? Please give me some advice. Thanks in advance